Prizeskout price-comparison and wishlist Launch & Post-Launch Optimization
Oversaw the successful development and launch of a new feature (Wishlist, Social-sharing, and price comparison) for the Prizeskout platform. Managed the development process to ensure on-time, on-budget delivery, working closely with development teams to maintain project focus and address challenges, leading to high feature adoption and user engagement.
Responsibility:
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Feature Requirements: Articulated clear product requirements aligned with user needs and business goals. Prioritized development tasks and facilitate communication between stakeholders and development teams.
• Agile Iteration: Participated in Agile/Scrum ceremonies (e.g., sprint planning, retrospectives) to maintain project momentum and resolve obstacles hindering effective development progress.
• Cross-Functional Alignment: Liaised between development, testing, and design teams to ensure a smooth transition from concept to working product. Promoted proactive communication and troubleshooting in a collaborative environment.
• Post-Launch Analysis & Optimization: Monitored feature performance after deployment, utilizing analytics and user feedback to drive actionable insights and iterative refinements.
Achievement:
On-Time, On-Budget Launch: Delivered the new feature within project timelines and budget forecasts.
High Adoption Rates: Exceeded adoption targets for the new feature by 50%, showcasing success in addressing user needs.
Data-Driven Refinement: Identified and prioritized post-launch optimizations based on user metrics and engagement data, demonstrating a dedication to continuous improvement.
Skills Demonstrated:
Agile Collaboration: Proven ability to work effectively within Agile development environments, adapting to changes while maintaining project goals.
Technical Communication: Translated user needs and feature requirements into actionable language for development teams.
Strategic Decision-Making: Used data and feedback to prioritize post-launch improvements, maximizing feature impact.
Product Lifecycle Vision: Demonstrated involvement in not just launch but ongoing success through iterative data-driven optimization.